Strategic Planning for Freelancers

**When's the last time you worked on your business instead of someone else's?**

Most solo business owners rarely carve out the time. This workshop gives you the structure to change that.

STRATEGIC PLANNING THAT ACTUALLY WORKS FOR FREELANCERS

A collaboration between Fruition Initiatives and Uncompany

Thursday, August 20 | 10 - 11:30 MST

LIVE on Zoom

Save my free spot

You have big plans for this business. They just keep getting buried under client work, admin, and cashflow. That's not a discipline problem. It's a strategy problem.

The big secret nobody tells you: rigid, long-term strategic plans don't work for small business owners. What works is a flexible, emergent strategy; one you can actually learn from and adjust as you go.

Most solo business owners plan by accident. Something gets uncomfortable enough that a decision gets forced. The quarter that follows looks a lot like the quarter before.

This workshop gives you a different approach, one built around how small businesses actually run.

Secure my free spot

We'll work through:

→ Why annual planning fails for small business owners and what to do instead

→ How to get honest about what you actually want before you set a single goal

→ How to set 2–3 goals with clear strategies, tactics, and success criteria; not just a wish list

→ How to account for the real context of the next 90 days before you commit to anything

→ How to translate your goals into an actual project plan with milestones on the calendar

This is a working session, not a lecture.

By the end of the 90 minutes you'll have:

→ A clear answer to what you actually want from this quarter before you touch a single goal

→ 2–3 goals with the strategies, tactics, and success criteria to back them up

→ A project plan with monthly milestones mapped out

→ A monthly check-in habit that takes 20 minutes and keeps you from hitting October wondering where the year went

→ A Pickle Jar: a place to put everything you want to work on but don't have capacity for right now, so it stops taking up space in your head

You'll leave with a plan you built during the session. Not a template to fill out later.

I'm Sarah Duran, a fractional COO and the founder of Fruition Initiatives.

I've been running my own business for over a decade, and I'm still in it, not advising from the other side of some exit. Still figuring it out, still adapting, still doing the work alongside my clients.

The processes and frameworks we use in this workshop are the same ones I use in my own business and with every client I work with. It's been tested in real conditions against the unpredictability, the feast-or-famine cycles, and the constant pull of client work over business work that every solo owner knows.

It works because it was built for how running a solo business actually works, not how it's supposed to.

**When's the last time you worked on your business instead of someone else's?**

Most solo business owners rarely carve out the time. This workshop gives you the structure to change that.

STRATEGIC PLANNING THAT ACTUALLY WORKS FOR FREELANCERS

You have big plans for this business. They just keep getting buried under client work, admin, and cashflow. That's not a discipline problem. It's a strategy problem.

The big secret nobody tells you: rigid, long-term strategic plans don't work for small business owners. What works is a flexible, emergent strategy; one you can actually learn from and adjust as you go.

Most solo business owners plan by accident. Something gets uncomfortable enough that a decision gets forced. The quarter that follows looks a lot like the quarter before.

This workshop gives you a different approach, one built around how small businesses actually run.

We'll work through:

→ Why annual planning fails for small business owners and what to do instead

→ How to get honest about what you actually want before you set a single goal

→ How to set 2–3 goals with clear strategies, tactics, and success criteria; not just a wish list

→ How to account for the real context of the next 90 days before you commit to anything

→ How to translate your goals into an actual project plan with milestones on the calendar

This is a working session, not a lecture.

By the end of the 90 minutes you'll have:

→ A clear answer to what you actually want from this quarter before you touch a single goal

→ 2–3 goals with the strategies, tactics, and success criteria to back them up

→ A project plan with monthly milestones mapped out

→ A monthly check-in habit that takes 20 minutes and keeps you from hitting October wondering where the year went

→ A Pickle Jar: a place to put everything you want to work on but don't have capacity for right now, so it stops taking up space in your head

You'll leave with a plan you built during the session. Not a template to fill out later.

I'm Sarah Duran, a fractional COO and the founder of Fruition Initiatives.

I've been running my own business for over a decade, and I'm still in it, not advising from the other side of some exit. Still figuring it out, still adapting, still doing the work alongside my clients.

It works because it was built for how running a solo business actually works, not how it's supposed to.

Your big goals don't have to keep getting lost in the shuffle.

Grab your free spot now and build a strategy that drives what you do every day.

Thursday, August 20 | 10 - 11:30 MST

LIVE on Zoom

STRATEGIC PLANNING THAT ACTUALLY WORKS FOR FREELANCERS